The Thick of It

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Thursday, November 04, 2010

Labour poll position holds, Lib Dems nosediving

YouGov today put both Labour and Tories equal on 40%. Before Ed Miliband has really started to forge his own path and identity this shows there is great potential for surging into a healthy lead as the Tory cuts take hold. For this to happen Labour quickly needs to agree policy positions and media messages to clearly communicate the optimistic, positive alternative

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Lib Dems would only get 11 MPs at this rate. Whenever there is a negative announcement it is always made by a Lib Dem or a Tory and a Lib Dem. Anything the Tories are confident they won't take heat for they announce alone. The continuing poll bashing the Lib Dems are taking shows that the Tory strategy of making their coalition partners take the hit for unpopular decisions is working. At this rate the Lib Dems would even lose seats if we had full proportional representation.

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